Nichols College Athletics

Knox Lendall joined the Nichols College men's basketball staff as an assistant coach in fall of 2023. 

Prior to joining the Bison, Lendall established his own Private Basketball Skill Training Business called Hard Knox Hoops in spring of 2023, where he trained players of all age groups (elementary school through collegiate) across Massachusetts. Knox also spent a full year as a Head Club Coach and Associate Social Media Director for Mass Elite Basketball, during which time he assisted in team tryouts, recruiting, and marketing for all grade levels. He also directed an 8-week 3v3 summer league and weekly skills clinics with over 175 members. 

Knox committed to Wells College (Aurora, NY) to study Business/Sports Management and play basketball at the  Division III level, but saw his collegiate career cut short with persistent injuries. As a result, he decided to retire from playing and begin exploring his coaching career, leading him to Northeastern University. 
 
In 2021, Lendall was hired as the Northeastern University Men's Club Basketball Coach, where they ranked #1 nationally in the NCBBA out of 141 teams with year-round competition. Then, in February of 2022, Lendall accepted a full-time position through Northeastern University to work with Zero Gravity Basketball as an Associate Regional Co-op in the New England region. With Zero Gravity basketball, Lendall was able to connect with thousands of AAU players, establish relationships with hundreds of coaches, and connect with over 20 collegiate level coaches working at ZGXL events and ZG National Finals.

Knox graduated in the fall of 2023 from Northeastern University with a Bachelor of Science degree in Business Administration with a concentration in Management.